Lokai, a global lifestyle brand for seekers of balance, announces the launch of its first colored bracelet : blue, lokai is donating three dollars for every blue lokai sold to charity : water in celebration of World Water Day. Lokai’s goal is to help the charity Water, bring clean drinking water to 10,000 people in Ethiopia.
Lokai’s marquee product is a unisex bracelet that is infused with elements from the highest and lowest points on Earth. The band’s white bead is filled with water from MT. Everest, and its black bead contains mud from the Dead Sea. These extreme elements are to be a reminder to the wearer to live a balanced life.
Founded in 2013, lokai has committed to donating 10% of it net profits to a variety of non-profit organizations. Through word of mouth , social media, influencers and celebrities, lokai has sold over one million bracelets and built an enthusiastic #livelokai community in over 140 countries.